Latest news for TikTok Ads

We collect official announcements (blogs, notices, update information) from each ad platform every day and condense them into short summaries. Summaries are shown in your language.

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Sep 30, 2026 TikTok Ads Research and case studies

Kantar Report: TikTok #1 Platform for Planned Ad Spend Increase in 2027

According to Kantar's Media Reactions 2026 report, TikTok ranks as the #1 platform where marketers plan to increase ad spend in 2027 for the fifth consecutive year. The platform also ranks #1 for fun and entertaining ads globally. The findings are based on insights from over 23,000 consumers across 33 markets and interviews with more than 800 senior marketers worldwide.

Sep 30, 2026 TikTok Ads For Japan Research and case studies

TikTok Ranked #1 Platform for Increased Ad Spend and Entertaining Ads

According to Kantar's Media Reactions report, TikTok ranks first among platforms where marketers plan to increase ad spending for the fifth consecutive year, and also leads in entertaining and engaging ads. The platform ranks in the top 5 for trusted advertising platforms globally, reflecting marketer confidence in measurement transparency, brand safety, and consumer receptiveness to ads.

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* Titles and summaries are created by Doyle's AI based on the official announcements. Always check the original announcement for accurate content and dates. Copyright in each announcement belongs to its publisher.