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NAVER is introducing "ADVoost Place (Beta)," a new feature for Place Ads that automates bidding, targeting, and creative generation. Available from September 16, 2026 in the advertiser center, it will optimize bids in real-time to maximize clicks within a daily budget, automatically select relevant placements and audiences, and auto-generate ads using business info from Smart Place. New ad groups will have this enabled by default; existing groups remain unchanged unless manually updated. Certain restrictions apply, including inability to manually set bids or most targeting parameters, and medical/clinical businesses cannot use this feature.
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