We collect official announcements (blogs, notices, update information) from each ad platform every day and condense them into short summaries. Summaries are shown in your language.
Microsoft Advertising recommends starting holiday campaigns in October to capture early shopper intent, as October clicks drive over half of November conversions. Advertisers should build audiences early, refresh creative with gift-focused messaging, optimize product feeds, and use AI-powered Search, Shopping, and Audience ads across Microsoft properties to reach shoppers during discovery and comparison phases.
* Titles and summaries are created by Doyle's AI based on the official announcements. Always check the original announcement for accurate content and dates. Copyright in each announcement belongs to its publisher.